a+FFIRMATION CULTURE – The candle brand doing more to help your mindset

Candles are notoriously known as an absolute must have for any home. They look aesthetically pleasing, keep your home smelling delicious and with a variable price point are widely available to just about anyone. A nice scented candle is universally used to calm the senses and relax the mind. While candles are so often used to relax, it seems only natural that they can be used to energise or invigorate too. Affirmation Culture is a wellness and candle brand doing just that.

Monique Brown created Affirmation Culture after experiencing the benefits of candles during meditation. “The quality of our thoughts affects the kind of life we live, so we live most abundantly when we have both good mental and physical health,” states Monique. “One affects the other.” In aid of this belief, Affirmation Culture offers a variety of natural, hand poured candles to encourage empowerment, inner-peace and positivity through the power of mindfulness. Each candle includes an affirmation card to further support the users needs.

Created from natural oils, the scents range from ‘Morning Gratitude’ showcasing top notes of lemongrass and sage, ‘High Vibes’ cultivating an uplifting energy with orange, lemon, lime and spearmint, encouraging the release of dopamine and serotonin and ‘Soul Mate’, blending lavender, rose and neroli, melting away stress and encouraging actions of love. They even have a ‘Solo Candle’ for those that are sensitive to fragrances. With an aromatherapy blend to suit every mood and every need, Affirmation Culture will be your go to brand when you need a helping hand. While being kind to the mind, these candles are also kind to the environment. Made from natural coconut wax, providing a clean-burning candle that is also biodegradable.

With 10% of their annual sales profits going to The Mental Health Foundation, Affirmation Culture has also launched a ‘Call For Justice’ candle, donating 10% of all its profits to US and UK charities such as NAACP and All Black Lives UK. Acting as a response to racial inequality and prejudice in the global community, this candle is cased in a black container, as an alternative version of the ‘Call For Calm’ candle. What’s more, it comes with 1 of 10 positive quotes from black activists throughout history including Nelson Mandela, Angela Davis and more. So far, Affirmation Culture has donated over $1,300 to the Black Lives Matter Movement.

You can purchase the ‘Call For Justice’ candle and other candles from the collection at affirmationcultureshop.com.